APPLICATION LOG 3

GEB4891—-APPLICATION LOG 3

NEEDS TO BE 350-550 WORDS!

Textbook required: STRATEGIC MANAGEMENT TEXT&CASES W/CONNECT By DESS

EDITION: 9TH

PUBLISHER: MCGRAW HILL

ISBN: 9781260374995

Application of knowledge is the ultimate goal of instruction. It is important that theory learned is actually applied to real-life situations, and not just remain in the classroom. An Application Log exercise will enable you to convert theory into practice and think strategically.

NOTE: For this exercise, you will be required to think like a CEO or Strategist!

1. Pick a topic of interest from Chapters 9-11.

2. From a CEO or Strategist point of view, think about how the topic would apply to the organization you selected in Week

3. Be as detailed in your analysis as possible. Provide your own solutions/thoughts as appropriate.

4. NEEDS TO BE 400-500 WORDS

THE COMPANY I CHOSE WAS “PROGRESSIVE INSURANCE”