Develop your own typology and the characteristics you would associate with the experiences sought from it. 

From this week’s readings we have learned about the influence customer involvement has on the business.  As a hospitality manager, why is this influence important to understand?

Once you have answered that question, refer to the typologies on page 95 of the article entitled “Eating-out and experiential consumption: A typology of experience providers” for an understanding of the different typologies associated with various restaurant experiences sought by customers. Assume you are the General Manager of a hotel. Tell me what type of hotel you are running (ex. boutique, bed and breakfast, casino, resort, etc.) and develop your own typology and the characteristics you would associate with the experiences sought from it.

Find at least one classmate whose hotel is similar to yours and at least one whose hotel is different and say why you agree or disagree with the typology they developed.

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